Keystone SystemsCustomer acquisition
For UK roof & exterior cleaning businesses

Booked jobs.
Without Checkatrade, cold leads or chasing anyone.

A private lead system, built in your name, for your area only. Homeowners near you book quotes while you're on the tools. We handle the systems. You get the booked jobs.

Our guarantee: 5 booked quotes in your first 30 days, or we keep working free until we deliver them.
One business per area You own everything Done for you
Sound familiar?

Brilliant at the work. Tired of chasing it.

You don't have a quality problem. You have a "where's the next job coming from?" problem.

Jobs lost to missed calls

You can't answer from up a ladder. By the time you ring back, they've booked someone else.

Quotes that go cold

Quotes go out, then nothing. Good jobs slip away because life got busy.

Feast or famine

Rammed one month, quiet the next.

Shared leads, shrinking prices

Checkatrade, Bark and the like put the same homeowner in front of a crowd of firms. The cheapest usually wins.

The winter worry

When enquiries fall off a cliff in the colder months, cash flow follows.

Lost jobs calculator

What are missed quotes really costing you?

Put in your own numbers. It takes ten seconds.

In pounds, for a typical job.
50%
Leave it at 50% if you're not sure.

Your estimate

  • Jobs lost a month2
  • Lost a month£800
  • Lost a year£9,600

Based only on the numbers you enter. An estimate, not a promise.

Check if your area is available
Picture this

What it looks like when the work comes to you.

Quotes booked in while you're up a ladder

Not a stack of missed calls to return at 9pm.

Charge what you're worth

Homeowners come to you, not a list of five firms, so you sell on quality, not price.

Your evenings back

Time with your family instead of replying to enquiries at the kitchen table.

We handle the systems. You get the booked jobs.

Own your market

A market of one.

On the platforms, you're one name on a list, fighting other firms for the same thin lead. We build the opposite: your own source of local work, which you own and control.

Renting leads

Checkatrade, Bark & co.

  • The same homeowner sent to several firms
  • A race to the bottom on price
  • Busy one month, quiet the next
  • Their platform, their rules
Owning your market

Life with Keystone

  • Local jobs that come to you alone
  • Priced on value, not desperation
  • Work planned through the year
  • Your business, your rules
Area exclusivity

One area. One business. Never your competitors.

Once we work with you, we won't work for anyone competing with you on your patch.

Check if your area is available
What we do

Everything handled. One result.

Every piece points at the same thing: a fuller diary of better jobs.

The core

A full diary, built for you.

Our bulletproof lead acquisition systems.

The part you won't find anywhere else. We build it, run it and keep improving it, 24/7, so good local jobs keep landing while you get on with the work.

  • Booked quotes, not just enquiries
  • Fewer evenings chasing quotes
Website builds

Look like the obvious choice

Google Business Profile

Be the name locals find first

Social media

Stay front of mind

Running your ads

Demand you can turn up

Been burned before?

Agencies, gurus, lead apps. We get it.

Plenty of exterior cleaners have paid for promises that never turned into work. Here's the difference.

01

Specialists, not generalists

We work only with roof and exterior cleaning businesses. No dentists, no restaurants, no copy-and-paste campaigns.

02

You own everything

Your website, accounts and customer list stay in your name. Nothing is held hostage.

03

Straight talking

Plain English and honest expectations. No jargon, no smoke and mirrors.

A note from the founder

"I'm Thufayel. I set up Keystone Systems because I kept seeing good exterior cleaners doing brilliant work, then fighting over the same shared leads on Checkatrade and Bark, competing on price with firms half as good.

I didn't think that was fair. You should own the system that brings you work, not rent it.

So that's what we build. One business per area, everything in your name, and you hold the keys.

We're a new agency, and I won't pretend otherwise. That's exactly why I back it with a guarantee: 5 booked quotes in your first 30 days, or I keep working free until you've got them.

If you're on the fence, just check if your area's free. It takes a minute. If it's not a fit, I'll tell you."

Thufayel AhmedFounder, Keystone Systems
Who owns it

It's yours. All of it.

Your website

Your domain, your pages, your brand.

Your ad accounts

Set up in your name, with your history.

Your contacts

Every customer and enquiry, kept for you.

Your Google profile

Your reviews and reputation stay yours.

We handle the systems day to day. You hold the keys.

We'll walk you through exactly how ownership works on your call.
Is this for you?

We're not for everyone. On purpose.

This is for you if

You're ready to grow

  • You run a roof or exterior cleaning business in the UK
  • You do good work and you're tired of the wrong system holding you back
  • You can take on more work, or want to grow a team
  • You'd rather own your marketing than rent it
This isn't for you if

You want a quick fix

  • You're happy competing on price alone
  • You can't take on any more jobs right now
  • You'd cut corners on quality to win work
  • Another firm already partners with us in your area
"Will it work in my area?"Demand looks different everywhere. That's exactly what we'll look at together on your call.
How it works

From first chat to a fuller diary.

You keep running jobs. We do the heavy lifting.

1

Check your area

We confirm your area's free and look at where work is slipping away.

Free
2

We build it

Everything set up for you, in your name. Most systems are live within a few weeks.

Done for you
3

Quotes land in your diary

Homeowners book in while you get on with the work.

Hands-off
4

We fine-tune what's working

We refine what's working and plan ahead for the quieter months.

Always improving
Your first 30 days

What happens after you say yes.

A simple, week-by-week view of your first month.

  1. Week 1

    Your call, then setup

    We set everything up in your name: your accounts, tracking and lead system.

  2. Week 2

    You go live

    Your system and ads go live in your area.

  3. Weeks 3 to 4

    Quotes land in your diary

    Your first booked quotes come in. We track every enquiry and tweak what's working.

  4. Day 30

    Guarantee check

    5 booked quotes, or we keep working free until we deliver them.

Timings can vary by area. We'll confirm yours on your call.

Our guarantee

5 booked quotes in your first 30 days, or we keep working free until we deliver them.

Not leads. Not enquiries. Booked quotes, in your diary.

Terms confirmed on your call.

What happens on your call

No hard sell. Just a clear plan.

1

We look at your area together

Demand for roof and exterior cleaning near you, and where local work is going.

2

We map out your plan

What a full diary looks like for your business, and what it would take.

3

Clear price, clear terms

A straight number and our terms, upfront. Then you decide, in your own time.

You'll leave with a clear plan for your area, whether or not you work with us.

What does it cost?

  • From £1,500 a month

Ad spend and exact scope confirmed on your call.

Area check + free audit

Is your area still available?

Tell us where you work. We'll check your area and send you a free audit of where your next jobs are hiding.

  • Whether your area is still available
  • How homeowners near you find businesses like yours
  • Where enquiries may be slipping through the cracks

Check if your area is available

Free. Takes a minute. No obligation.

We only use these details to reply about your area and audit. Privacy note.

Prefer to talk? Call 07483 870369

Questions

Good questions, straight answers.

Trust & exclusivity

Do you work with my competitors?
No. We work with just one exterior cleaning business per area. Once we partner with you, we won't work for anyone competing with you on your patch. If your area's already taken, we'll tell you upfront.
I've been burned by agencies before. Why is this different?
We hear this a lot, and it's fair. That's exactly why the guarantee exists. 5 booked quotes in 30 days, or we keep working free until we deliver them. We carry the risk, not you. Everything we build stays in your name, so if it's not working, you haven't lost your website, your accounts or your customer list.

Results & fit

How fast will I see booked quotes?
Most systems are live within a few weeks. Then our guarantee kicks in: 5 booked quotes in your first 30 days, or we keep working free until we deliver them. Full terms on your call.
Does this help in the winter?
We plan ahead for the quieter months, so you're not starting from zero in spring.

Commitment

Am I locked into a contract?
We'll go through our terms on the call, clearly and upfront, before you commit to anything. No small print surprises.
How involved do I need to be?
About an hour to get set up. After that, your job is turning up to the quotes.

Still got a question? Call 07483 870369 or email info@keystone-systems.co.uk.

The homeowners in your area are already searching. The question is whether they find you, or the firm down the road.

Or call 07483 870369 · info@keystone-systems.co.uk